Go RVing Website Redesign
When I think of RVing, I think of the road-hogging boomers we constantly pass on summer road trips to Maine. And so do a lot of other folks. Which is why GoRVing, the RV industry’s marketing arm, put out an RFP for a rebranded website that challenged those perceptions and made RVing attractive to a new millennial generation of travelers.
Working on the pitch team, I helped come up with the winning concept — RV whatever you want it to be — which reframed the RVing lifestyle into something anyone could make their own, and helped bring the concept to life across dozens of pages of travel inspiration and information.
Visit here: https://www.gorving.com/
